What is the difference between technical seo and on page seo?
You are rock solid with your SEO. You've done keyword research, you've stuck to the number of times a keyword appears in your text. You've done everything in your power. But you haven't really risen in Google yet. That's annoying and you're at a loss. How could that be? One cause could be technical seo. What is the difference between technical and content/on page seo?
Technical seo
Under technical SEO we mean everything that needs to be done on the back end of the website. Examples include: loading speed, mobile usability and security. Suppose your loading speed has the speed of a snail, Google has a lot of trouble with that and will push you down in the rankings. Suppose your mobile page does not have a good menu, then Google trouble with the fact that the pages are not easy to read and get penalised for it. Google rewards and Google punishes. The trick is to know what to do! That is why it is important to know the difference between technical seo and on page seo.
On page seo
On page seo is a collective term for all the content that appears on your website pages. Think web text, call-to-actions, urls, etc. On page seo focuses on the content and structure of web pages. Most important here are keywords or keywords. Google can 'read' these. In addition, internal and external links are very important.
It should be logical and easy for Google to slide through the pages of the website without any obstacles or other things that are not 'right'. So you see there is a substantial difference between technical seo and on page seo.
In short, you could say that technical SEO focuses on the backend of the website, while on page seo focuses on the content and structure of the pages of the website. So the difference between technical seo and on page seo is significant.
Another thing you could do to increase your on page SEO is to look at your Domain Authority. DA is a number from 1 to 100. This gives the value to your of domain/website. The number gives a good indication of your position in Google. So how well you rank.
On page seo domain authority
What affects DA?
- Age of your website. How long has the website been around?
- Good links you get from another website with DA.
- Good website sitemap.
- Good content
Technical seo loading speed
What could be causes of slow loading speed?
- Hosting; then there may be too many websites on 1 server.
- Images: if they are too large, they take too long to load.
- Plugins: too many unnecessary plugins with, for example, a WordPress
Remember that SEO is a work of long haul! It is never a sprint but a long-distance runner! You have to be patient to rank higher in Google.
In addition, the loading speed of a website is important. The faster Google can get through it, the better your ranking.
I hear you thinking...How do I do all this? Of course, you can do your own Google search and with some explanation you will probably come a long way, but get someone who understands these topics to look at this. They specialise in this and will make sure that Google ranks your website and pages higher in no time. You are always welcome to contact us. We'll be happy to put you In The Spotlight!
Technical seo vs on page seo tips!
And last tip I want to give you: internal links. Internal links are links that point from one web page to another web page of the same website. This way, Google understands the structure of your website better and will scan through it faster and easier.
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